Those responsible at Ski Austria are defending themselves in court against the central marketing of media rights in winter sports. As announced, they are filing a lawsuit against the FIS.
The Vienna Higher Regional Court has confirmed receipt of the lawsuit to the Austrian National Press Agency APA.
Ski Austria, which used to operate as the Austrian Ski Association (ÖSV), fears that the centralization of media rights planned by Johan Eliasch, the President of the International Ski and Snowboard Federation (FIS), will cost millions. "With this decision, the FIS Executive Board has restricted competition on the market. This is already having an impact on the ÖSV, which is facing potential losses in the seven-figure range," said ÖSV Managing Director Christian Scherer recently.
In April, Eliasch surprisingly announced that he had cleared the way for the implementation of the delicate issue of "central marketing". If he has his way, the model will take effect from the year after next.
